July 31, 2012
Most of us probably don’t give much thought to our morning rituals, to the extent that we’re even awake during them. But the parade of personal care products Americans use each day—from toothpaste and shampoo to lipstick and aftershave—can affect us more than we realize. At issue are the chemical ingredients they contain and the extent to which they pose any risk to consumers. Just as Americans have developed an appetite for pesticide-free foods and all things organic, so too have they turned their attention to the make up of makeup.